Rojak Philosophy

While waiting for the MOM to approve my pass (which feels like it take years), I might as well start doing some preparation for my new job. Well to be frank, I do not have any formal education on online marketing. But I guess most of the experienced marketing people out there doesn't really have. They still excel in the industry. Media is just a tool. What important is their experience in marketing, and continuous learning on the digital trend. And I believe if I put effort in studying that, me too can be good in this.

Method:
1. Study online marketing at least an hour a day.
2. Buy a book-marketing

Rojak Philosophy
I am a believer of marketing mix. Marketing or branding objective cannot be achieve by only one channel. Marketing message has to reach different target audience by using different type of media.

1. Blending a mix of new content with the filtering and management of other useful information streams is a productive and manageable solution for providing prospective customers a steady stream of high quality and relevant content.
http://www.toprankblog.com/2010/06/content-marketing-curation-context/

2. Success online contest: huge mix of prizes, give multiple ways to win.

mood journal

1. body image
2. my bf rented a room that i don't feel good.
3. i can'tfigure out nice design for my company profile
4. i feel afraid to work in singapore
5. i feel like spending but i know i need money in singapore
6. i feel guilty to sit in the office without much things to do.

roti bakar, tak mau kaya, butter saja.

Roti bakar (toasted bread) is a common breakfast here in Malaysia. If you order roti bakar 1 set, they will spread planta (butter) and kaya (coconut jam) on your toast. It's a perfect match of sweet and salty. But I am not a fan of kaya, I don't like sweet stuff. So I always order: roti bakar, tak mau kaya, planta saja.

It comes to a surprise to me that, 3 out of 5 times i ordered this, they will serve me with roti bakar with kaya, no planta. This inspire me to discover more of how human brain actually react to this order.

Human computer insight

Will people slowly losing the ability to communicate verbally?
Everyone has dual personality, people react differently on cyber and real space.